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A few days later, Instagram announced „Story Search“, in which users can search for geographic locations or hashtags and the app displays relevant public Stories content featuring the search term. In January 2017, Instagram launched skippable ads, where five-second photo and 15-second video ads appear in-between different stories. In May 2021, Instagram announced a new accessibility feature for videos on Instagram Reels and Stories to allow creators to place closed captions on their content.

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• The feature received a major update in September 2015, adding conversation threading and making it possible for users to share locations, hashtag pages, and profiles through private messages directly from the news feed.
• In May, Instagram made it possible to send website links in messages, and also added support for sending photos in their original portrait or landscape orientation without cropping.
• The feature allows users to verify their accounts to confirm their authenticity.Instagram began allowing users to request verification for their accounts in August 2018.
• Content when rated as false or partly false is removed from the explore page and hashtag pages, additionally content rated as false or partly false are labeled as such.
• If some of the accounts violate Instagram’s community guidelines, it will take action, which could include banning them.
• In August 2017, reports surfaced that a bug in Instagram’s developer tools had allowed „one or more individuals“ to gain access to the contact information, specifically email addresses and phone numbers, of several high-profile verified accounts, including its most followed user, Selena Gomez.

A camera inside Direct lets users take a photo and send it to the recipient without leaving the conversation. The feature received a major update in September 2015, adding conversation threading and making it possible for users to share locations, hashtag pages, and profiles through private messages directly from the news feed. These researchers found that college students in the U.S. and China watch short-form videos for entertainment, knowledge, and to build social identities. A Meta spokesperson explained, „We have fixed an error that caused some users to see content in their Instagram Reels feed that should not have been recommended. We apologize for the mistake.“ Despite the „TikTokification“ of Reels and the parent company Meta spending millions on courting content creators, user engagement continued to lag way behind TikTok as of 2022. Users can also view statistics on their videos and see other user’s videos that are trending in the Inspiration tab.

• The changes included a feed more focused on Instagram’s content algorithms, full-screen photo and video posts, and changing the format of all of its videos to Reels.
• The photo post had received three likes and countless comments, and in September 2017, the company’s algorithms turned the photo into an advertisement visible to Solon’s sister.
• On October 1, 2018, it was announced that Adam Mosseri would be the new head of Instagram.
• Although the U.S. government has little direct power to force social media sites to remove specific content, Instagram has on occasion done so voluntarily, especially to avoid being seen as aiding the spread of fake news.
• In January 2011, Instagram introduced hashtags to help users discover both photos and each other.
• In November 2012, Instagram launched website profiles, allowing anyone to see user feeds from a web browser with limited functionality, as well as a selection of badges, and web widget buttons to link to profiles.

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The trends deemed the most popular on the platform often highlight a specific day of the week to post the material on. Users can set their account as „private“, thereby requiring that they approve any new follower requests. In April 2024, Instagram announced that they would start testing new tools „within weeks“ to fight sextortion, a form of blackmail involving intimate pictures sent online. In December 2023, Instagram launched a podcast titled „Close Friends Only“ featuring conversations among celebrities. Also in February 2023, Zuckerberg announced that Meta would start selling blue „verified“ badges on Instagram and Facebook. In September 2022, Ireland’s Data Protection Commission fined the company $402 million under privacy laws recently adopted by the European Union over how it handled the privacy data of minors.
It was followed by the release of Hyperlapse in August, an iOS-exclusive app that uses „clever algorithm processing“ to create tracking shots and fast time-lapse videos. Commission-enabled posts are labeled „Eligible for Commission“ on the user side to identify them as affiliate posts. In November 2018, Instagram added the ability for business accounts to add product links directing users to a purchase page or to save them to a „shopping list“.
The new analytics page, known as Instagram Insights, allowed business accounts to view top posts, reach, impressions, engagement and demographic data. The company launched carousel image ads in October 2015, and video carousel ads in March 2016. Paid verification allowed eligible Instagram users to request verification for their accounts via paying a fee, rather than relying solely on meeting the platform’s traditional criteria for verification.
Correlations have been made between Instagram content and dissatisfaction with one’s body, as a result of people comparing themselves to other users. One exception was in January 2020, when Instagram and its parent company, Facebook, Inc., removed posts „that voice support for slain Iranian https://www.cuscocasinoonline.nl/ commander Qasem Soleimani to comply with US sanctions“. A few days after a fire incident that happened in the Koryo Hotel in North Korea on June 11, 2015, authorities blocked Instagram to prevent photos of the incident from being spread. According to the IFJ, Instagram is popular among Iranians because it is seen as an outlet for freedom and a „window to the world“.Still, Iran has sentenced citizens to prison for posts made on their Instagram accounts. Like many social media sites, Instagram employs a combination of automated algorithms, user reports and human review to identify and remove illegal content such as child abuse and encouragement of terrorism. In contrast, the level of agreement expressed in creating Instagram posts was lower, which demonstrates that Instagram’s emphasis on visual communication is widely accepted by young people in social communication.

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Their study showed presence of depressive symptoms in a user could positively predict they would post. Khodarahimi & Fathi 2017 found evidence users displayed higher levels of depressive and anxious symptoms compared to non-users. 13% of British and 6% of American teenager users with suicidal thoughts could trace them to Instagram use.

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Digital rights groups such as 7amleh and Access Now argue that the removal of Palestinian content reflects broader issues of digital discrimination and have called for greater transparency from social media platforms. Instagram denied intentional censorship and attributed the deletion of Palestinian posts to glitches. On January 2020, after the Assassination of Qasem Soleimani by the United States, Instagram removed posts expressing support for General Soleimani.
The app remains available on Windows 10 computers and tablets, also updated to a PWA in 2020. On April 30, 2019, the Windows 10 Mobile app was discontinued, though the mobile website remains available as a progressive web application (PWA) with limited functionality. Similarly, an app for Windows 10 personal computers and tablets was released in October 2016.
However, new incidents of illegal drug trade have occurred in the aftermath of the 2013 revelation, with Facebook, Inc., Instagram’s parent company, asking users who come across such content to report the material, at which time a „dedicated team“ reviews the information. People can’t buy things on Instagram, we are simply a place where people share photos and videos. We encourage people who come across illegal or inappropriate content to report it to us using the built-in reporting tools next to every photo, video or comment, so we can take action. In 2013, the BBC discovered that users, mostly located in the United States, were posting images of drugs they were selling, attaching specific hashtags, and then completing transactions via instant messaging applications such as WhatsApp. The company will put suggested posts ahead of posts from people who the user is following in the Instagram feed, citing positive reception as the reason for this change. On June 23, 2021, Instagram announced a test change to the „suggested posts“ feature.
To comply with the GDPR regulations regarding data portability, Instagram introduced the ability for users to download an archive of their user data in April 2018. However, unlike post likes, the user who posted a comment does not receive notifications about comment likes in their notification inbox. On May 11, 2016, Instagram revamped its design, adding a black-and-white flat design theme for the app’s user interface, and a less skeuomorphistic, more abstract, „modern“ and colorful icon.

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Later in May, TechCrunch reported about tests of a Location Stories feature in Instagram Stories, where public Stories content at a certain location are compiled and displayed on a business, landmark or place’s Instagram page. This setting can be changed to allow unlimited messages from other accounts that the user does not follow. Users can now only receive one direct message from accounts that they do not follow, and must approve the message request before further messages can be sent.

On July 5th, 2023, Meta launched Threads, a social network platform connected to Instagram that allows users to make public shortform blog posts comprising text, photos, and videos, as well as to converse with other users and reblog other users‘ posts. In response to abusive and negative comments on users‘ photos, Instagram has made efforts to give users more control over their posts and accompanying comments field. Stories are more authentic than typical photos posted as posts because users know that in 24 hours their Stories will disappear if they don’t add them as highlighted (however users can check who saw their Story for 48 hours after it was published).